Event Logistics & information

We are happy that you are joining us and look forward to partnering with you! Our team is ready to assist you as we move with the logistic coordination. Listed below is a dedicated team that will be on-site for 2 days. The following schedule covers Friday and Saturday. Please text the team for assistance during these two days.

Sat July 26 | From 1 - 8 pm | Estimated Guests: 1,000 | 20434 S Santa Fe Avenue, Long Beach, CA 90810


Pre Event Logistics

It is important that you bring your hand truck, dollies, or any equipment needed to transport your items to the designated area.
Also, bring your own tasting supplies such as pour spouts, tasting cups, napkins, ice, ice chest or any other materials needed for sampling.

Friday, July 25, from 9:00am to 5:00pm – is to drop-off of brand product inventory that you need for the tastings/activation.  When you arrive, let the staff know you are dropping off the product, and they will guide you.  The area has a loading dock.  The inventory will be placed by brand in a designated storage area that will be locked overnight.  During the festival, security staff will be assigned, and a team member will manage the retrieval of inventory in a secure manner.

Friday, July 25 from 11:00am to 5:00pm – for set up of brand area space. Please note, the studio ceiling is over 50 feet high, therefore cannot hang anything. Bring your backdrops, pull up banners, and signage. The studio will be locked by 6:00pm.

Our on-site team will be available as follows for questions and information:

  • Friday, July 25      
    Inventory drop off: 9 am to 5 pm
    Area set up schedule: 11 am to 5 pm

  • Saturday, July 26              
    Set up only:   8 -10 am

Please note, all tasting exhibits, vendor and mercado areas are to be set up and ready by 11:00am on Saturday, July 26.

Event Contacts

What you’ll get

The tastings will be activated indoors. Please let us know if you will use the table or bring a bar set up.
As a registered participant, the following will be provided:

  • 8’ x 6’ space

  • One (1) 6’ table and two folding chairs

  • Four (4) staff badges and wristbands that allow you to enter the festival. Must be worn at all times.

  • One (1) parking pass.

  • If you need additional staff tickets, you can purchase them using this link to receive a discount rate - AMIGOS for 40% off discount

  • Once you arrive, a team member will guide you to the designated space area and receive the four (4) staff badges with lanyards.

Please email Catalina -  catalina@aras-inc.com and hola@saludamigosfest.com by Friday, July 18 if you plan to drop off materials, inventory and/or set up on Friday to coordinate accordingly. Please include the name of the driver that will use the parking on site for Saturday.

 

Parking

Friday, July 25 - parking is available in the studio parking lot.  Once you enter, you will be guided to the area entrance to drop off product inventory or set up, signage, items.  Once you unload, please park your vehicle in the lot. The drop-off area for the brands has a ramp that makes it easier to take your items to your designated space inside the studio. The link below provides map directions to Thunder Studios. Thunder Studios Directions

Saturday, July 26 – a designated parking area will be available for festival participants. Parking staff will be at the entrance with a list of the individuals that are using the parking lot.  If you have more than one car on Saturday, the parking fee is $30.

There is street parking and adjacent parking in the surrounding area on Saturday.

 

Hotel Accommodation

We partnered with Holiday Inn for a special rate of $169/night and free shuttle service on Saturday for Salud Amigos Tequila Festival participants. We recommend securing your hotel rooms as soon as possible to guarantee availability. You can book directly using this Holiday Inn reservation link.

 

Industry Mixer – Friday July 25 hosted by Los Angeles Tequila Club

We’re also excited to host an exclusive Industry Mixer the evening before the festival in partnership with the Los Angeles Tequila Club. This is a great opportunity to connect with fellow brands, trade partners, and media ahead of the big day. Please RSVP using this link. 

Social Media Promotion

We are sharing the link to our social media asset folder so you can promote your participation on your own channels and engage your community. Access the materials here. 

Festival Hours

  • Industry & VIP Entry – 1:00pm to 6:30pm (Last Call)

  • General Admission – 2:00pm to 6:30pm (Last Call)

  • Mercado continues until 1:00pm - 8:00pm

  • Mini-Concert/LIVE Entertainment

 

Please remember the following restrictions will be enforced

  1. No one under 21 is allowed (including staff) inside the tasting area

  2. No tents allowed

  3. No food service allowed from vendor booths

  4. Tastings only: max of .25 oz sample pours, no more than 2 oz cocktails

  5. Booths must stay within their assigned 6’X8’ footprint

  6. No outside alcohol, illegal substances, or weapons allowed

  7. Direct alcohol sales or giveaways of bottled products are prohibited

  8. Brands must check wristbands, no service to Designated Driver ticketholders

  9. Power is not provided unless requested in advance (additional cost - $100 fee)

 

Bottle Shop

Product sales will be conducted through our nonprofit organization, SoCal Sueños Foundation. Any purchased bottles must remain sealed and cannot be opened or consumed onsite.

A bottle shop will be inside the tasting area. You can direct interested attendees in your brand to the Bottle Shop.  If you want to have your product available for sale, please send an email to coordinate accordingly, no later than Tuesday, July 22nd.

Please email -  socalsuenosfdn@aras-inc.com

Breakdown/Strike

The Last Call! will be made at 6:30pm. Brands can begin to break down their respective tasting space following the last call. We are not responsible for any items that are left behind.

 

We are looking forward to your participation, if you have any questions or need additional information, please email catalina@aras-inc.com and hola@saludamigosfest.com.

 

THANK YOU!